New Masterclass 💸 Money-Making Messaging on SALE now!

Kate Wilkinson

Business Coach & Marketing Mentor

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  • Blogging, Cocktails & Convos, Make Money, Mindset

    Creating Sell-Out Content (+ Teeny Martinis)

    • March 11, 2023

    I know a LOT of us are feeling the shifts in Instagram right now. They’re showing up and sharing a tonne of value.Engagement is down.Reels are less of a priority. And amongst all of this confusion, we just want to be signing clients. (ammiright?) So in this episode of Cocktails & Convos, I’m sharing the […]

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  • Blogging, Cocktails & Convos, Make Money, Mindset

    How I’m Planning for Unplanned Leave

    • February 18, 2023

    From day dot, my intention for my business has been that it can, if needed, run without me. Freedom is a HUGE success marker for me along this whole journey, and this year, it’s time for our first big test. Recently, I discovered that I need to have major surgery, meaning I will be completely […]

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  • Blogging, Cocktails & Convos, Make Money, Mindset

    Instagram Gets to Be Easy + Garden Variety Mocktails

    • February 6, 2023

    Maddison Danforth (better know as Boho Social) is wildly passionate about helping you post money-making content with strategy and confidence. In today’s episode we’re chatting about actionable steps to make Instagram feel easy and creating content feel effortless. Garden Variety Mocktail Ingredients• 50 ml (1 ½ oz) your favourite non-alcoholic gin or spirit• 125 ml (4 […]

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About Me
About Me

I’m a Business Coach & Marketing Mentor. I spend my days coaching heart-led and ambitious entrepreneurs to grow their passion and purpose into a wildly profitable business. Learn More

 
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Wanna know how many times MY coach followed up wit Wanna know how many times MY coach followed up with me?⁠
⁠
FIVE 😳⁠
⁠
We'd had a magical discovery call ⁠
I was *so* on board.⁠
But when she sent the first invoice...⁠
⁠
I choked.⁠
⁠
I was scared A.F about whether I could make this work, if I was "special" enough to get the same results as her other clients, or if this was just going to sink me.⁠
⁠
>> The uplevel coming my was SO uncomfortable that I felt nauseous <<⁠
⁠
Fast forward to today, and we've been working together for almost 3 years 🧡 ⁠
⁠
But this is only because she showed up for her business AND me, followed up 5 (!) times and coached me through my blocks.⁠
⁠
And even though there's a big narrative circulating our space right now telling us coaches that follow-ups are BAD and WRONG and that clients should always be an immediate "f*ck yes!".⁠..⁠
⁠
Here's my hot take:⁠
⁠
Following up on prospects is what makes a GREAT coach. ⁠
⁠
Sometimes our prospects need nurturing.⁠
Sometimes they need to be coached through their fears.⁠
⁠
So if personal outreach and following up leads is part of your business, do it.⁠
⁠
There's nothing sad, sleazy or unprofessional about it.⁠
⁠
It's just doing good business.⁠
⁠
Get it 🙌🚀🥂⁠
⁠
⁠
📣 THE PERFECT POST DOESN’T EXIST *phew* Ok n 📣 THE PERFECT POST DOESN’T EXIST

*phew* Ok now I’ve said it.

Because you know what I see as the biggest killer of expression?

🫠 Perfectionism. 
🫠 Fear of looking ”unprofessional” or “unqualified”. 
🫠 Fear of creating an “ugly” feed. 
🫠 Pressure to create a “life changing” post. 

(yes I know that’s a LOT of quotation marks 🤣)

But here’s what’s so important to know:

> Your people want to connect with the unfiltered version of YOU <

So share the ugly graphic. 
Share what’s on your heart. 
F*ck up your feed. 
And as @simone.grace.seol says, create a garbage post. 

I can’t wait to see you shine ✨💅🏻🚀
Need to add an influx of cash to the bank, but wan Need to add an influx of cash to the bank, but want a low-effort approach? Here are 5 simple ways to start making sales TODAY:⁠
⁠
💅 Reach out to past leads and invite them onto a free 1:1 Strategy Call. After you deliver your magic on the 20-min call, invite them into your course or program. You could even add an exclusive bonus to create urgency. ⁠
⁠
💅 Create a bundle from past masterclasses, free trainings and workshops you've run and offer them at an impossible-to-miss price for 3 days only. Tip: Go have a dig in your Google Drive – you'll probably be surprised by what juicy value is hiding in there. ⁠
⁠
💅 Run a flash sale on one of your most popular offers. ⁠
⁠
💅 Pre-sell a masterclass or workshop. There's no need for a sales page to get started – just a clear 'WHY' in your messaging and a way for people to pay. ⁠
⁠
>> Tell me: which one are you going to try? ⁠
⁠
⁠
⁠
#ceomindset #socialmediastrategy #instagrambusiness #thisgirlmeansbusiness #goalhelper #workforyourself
If I had to start my Coaching business from scratc If I had to start my Coaching business from scratch today, here’s what I’d do:

🪩 Get super clear on my WHY. What’s my unique mix of magic I want to impact the world with? “People don’t buy what you do; they buy why you do it” - Simon Sinek 

💸 Drill into what TRANSFORMATION my work creates. Because this ‘Point B’ is what people are buying (*not* the tool or the process). 

🚀 Create ONE high-ticket offer, and sell sell sell until it’s full. Don’t race to build out your whole product suite until this is done. 

🍸 Focus on audience growth. How? I’d tap into as many ESTABLISHED audiences as possible - collaborate with other entrepreneurs, get on podcasts, run guest masterclasses… ya get my drift? 

>> Tell me: which of these do you need to prioritise in your business?
🍸 Stand-Out Content Formula In this episode I 🍸 Stand-Out Content Formula

In this episode I cover:

🚀 The all-important exercise that takes content that flops to content that pops.

🚀 How to start attracting the RIGHT people in your business (and converting your existing ones!)

🚀 What your audience is craving most right now.
(martini making, questionable dance moves and a good dose of biz strategy guaranteed)

10 ways to create a cash infusion in your business today!

Ready for a swipeable strategy for adding money NOW? Then this training was made for you.

Watch the free training

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We acknowledge, with deep respect, the Whadjuk Nyoongar people as the Traditional Owners of the lands and waters where Kate Wilkinson Creative® is operated from today. We pay our respects to Elders past, present and future.

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