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Kate Wilkinson

Business Coach & Marketing Mentor

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  • Business, Pinterest

    How to know if it’s time to hire a Pinterest VA

    • December 13, 2020

    Let’s be honest – in the early days of growing and scaling your businesses, hiring a social media manager such as a Pinterest VA can feel like a luxury. Making the commitment to not only entrust an external contractor with your business but also undertaking the obligation to paying someone else can feel a little […]

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  • Business, Make Money, Pinterest

    How to become a Pinterest Virtual Assistant

    • August 18, 2020
    Discover how to become a Pinterest Virtual Assistant, work from home, get paid to pin and choose your own schedule! In this post, I'm sharing exactly how you can get started as a PVA, today!

    Imagine working from home. It’s honestly the dream, right? To be your own boss, managing your own time and schedule, and to no longer have to sit in traffic on your daily commute. For just over 2 years now, I’ve worked as a Pinterest Virtual Assistant full-time. I have had the freedom to create a […]

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  • Business, Marketing

    5 tips to use lifestyle stock photos to grow and enhance your brand.

    • April 18, 2020

    I’m thrilled to have Cherry May Ward from Beach Babe Stock here to share how you can grow and enhance your brand through lifestyle stock photos. Now, we’re all busy entrepreneurs, I myself am one, so I know exactly how easily the day can get away from you. If you’re not organized and productive with […]

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About Me
About Me

I’m a Business Coach & Marketing Mentor. I spend my days coaching heart-led and ambitious entrepreneurs to grow their passion and purpose into a wildly profitable business. Learn More

 
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Let's Connect on Instagram!

Here's what I see all the time.... (incredible, t Here's what I see all the time....

(incredible, talented, powerful) Entrepreneurs focussing all of their time and energy on selling their lowest-ticket offers first.

One-off intensive, strategy hours, audits... are GREAT for increasing your cash every month.

But focussing on these BEFORE your high-ticket is fully booked can be an express ticket to the income rollercoaster.

Why?

Because you're *constantly* in retention mode 🥵 as you try to stack as many sales as possible to hit your income goals.

But what if you asked yourself this:

"How do I want to be fully booked?"

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Let's crunch some numbers on this one 🧮

Say your monthly goal is $10k.

SCENARIO 1: 

You focus on selling your one-off and low-ticket offers, digital products and mini-trainings. 

Average income per customer is $500

Then you need to be signing 20 (!) new customers every month, and growing your lead pool by 400 people every. damn. month.

(ooft)

SCENARIO 2: 

You focus on filling your highest-tier offer first. 

Let's say it's a 3-month Coaching package at $1,800 per mo.

All you need is 5 new clients for the 1st month and you're hitting $10k months for 3 months.

You can then:

→ Continue to grow your lead pool (and waitlist) so you've got a steady stream of clients ready to lock their spot in your calendar.

→ Add the cream to the top (AKA low-ticket offers) and raise your cash goal through the roof! 

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So let's ask the question again:

"How do I want to be fully booked?" 😊

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p.s. If you're ready to EXPAND your income and your impact, I'm now signing a very limited number 1:1 coaching clients.

Drop me a DM to chat more.

I love you.
xxx 

#ceomindset #socialmediastrategy #instagrambusiness #thisgirlmeansbusiness #goalhelper #workforyourself #girlgang #girlbossinspo #slaytheday #liveyourpassion #workfromyourphone #coachinglife #bosschick #brandingforwomen #hustleandheart #personalbranding #femaleceo #entrepreneursofinstagram #growyourbusiness #womeninbiz #grindandbegrateful
#businessgrowthstrategy #businesscoaching
Pivoting During the Pandemic Like a Boss (+ Negron Pivoting During the Pandemic Like a Boss (+ Negroni Sours 🥃) with Erin from @crimped.hairstylist
How to stop sounding like everyone else on the int How to stop sounding like everyone else on the internet (Messaging Edition) 👇⁠
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Here's what I want you to know, my love.⁠
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The way we talk about our soulmate clients has changed.⁠
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While there're coaches and marketers out there telling you that you need to create a “Dream Client Profile” based on their location, age, marital status, income and housing situation… that’s just an outdated concept.⁠
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(You know the one: “Sally is 35 y.o SAHM with a college degree” 🙄)⁠
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Bc we’re all consuming a sh*t tonne of content every day. ⁠
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And what we crave most is CONNECTION.⁠
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And your methodology for standout content is simple:⁠
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→ Create a connection by digging deep into how your soulmate client feels every. damn. day.⁠
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☼ How do they feel when they wake up? ⁠
☼ What feels like a huge block to them?⁠
☼ What's their self-doubt saying?⁠
☼ When do they feel the ‘wobbles’ in confidence?⁠
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Because when we’re super clear on what they’re feeling, experiencing, and what they wish was different everything shifts.⁠
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This is what creates a connection that stops the scroll.⁠
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This is what creates an emotional response to your content.⁠
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This is what sparks meaningful conversation ⁠
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This is what’s truly unique to YOU.⁠
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✨ What to know more about crafting 6-Figure Marketing Moves✨ ⁠
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I've created an epic freebie for you, and it's in my bio now.⁠
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Love you.⁠
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xx⁠
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#businesscoaching #businessmentor #businesscoachforwomen #successmindset #successleavesclues #worksmart #fempreneur #caffeinateandconquer #womenwithambition #savvybusinessowners #lovemybiz #theimperfectboss #dreamersanddoers #womensupportingwomen #bossbabemovement #femaleentrepreneurs #entrepreneurtip #soulpreneur #thatsdarlingmovement #digitalmarketing #chaseyourdreams #thinkbigger #makechanges #positiveaffirmations #purposedriven
Last year was, undoubtedly, the hardest year of my Last year was, undoubtedly, the hardest year of my life.⁠
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 💔⁠ I lost my childhood bestie of 34 years to breast cancer (she was my “big sister”, and a mumma of 2).⁠
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 💔⁠ I lost 2 of my incredible grandparents (who’d influenced my life so heavily).⁠
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 💔⁠ I had a second operation to remove more of my cervix as a cancer precaution.⁠
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The grief and loss were, at times, too much to bear.⁠
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I would meet with my coach weekly and just cry… and cry and cry.⁠
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I had days when I couldn’t get out of bed.⁠
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….⁠
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An in the true polarity of this crazy life we live?⁠
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✧ My business had its biggest year.⁠
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✧ I pivoted into a new incredible role.⁠
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✧ I attracted dreamy soulmate clients.⁠
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✧ Kate Wilkinson Inc. had its biggest days, weeks and months. ⁠
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….⁠
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But the lesson I wanted to share here is that: ⁠
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It wasn’t “perfect”.⁠
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I didn't wake up feeling “high-vibe” every day.⁠
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It didn’t always feel “easy”.⁠
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Sometimes it just felt f*cking hard and heavy and impossible.⁠
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🫶 I just decided to make all of these feelings OK 
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No shame.⁠
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No putting myself down.⁠
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Just allowing myself to feel the feels. ⁠
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Making my business work MY way.⁠
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Listening to my body when it told me to rest.⁠
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> And no comparing my life to someone else's highlight reel <⁠
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And to me, it was perfect. ⁠
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I hope this lesson makes your day feel a little lighter. ⁠
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Love you,⁠
Kate ⁠
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[swipe → to see the ☼ for my dear friend Sunny, that permanently sits on my wrist. ⁠
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It's a reminder that no matter how low the lows feel, I'm going to be ok]⁠
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#ceomindset #socialmediastrategy #instagrambusiness #thisgirlmeansbusiness #goalhelper #workforyourself #girlgang #girlbossinspo #slaytheday #workfromyourphone #coachinglife #liveyourpassion #bosschick #brandingforwomen #hustleandheart #personalbranding #femaleceo #entrepreneursofinstagram #growyourbusiness #womeninbiz #grindandbegrateful⁠
#businessgrowthstrategy #businesscoaching
Not a day goes by that I'm not filled with gratitu Not a day goes by that I'm not filled with gratitude for the incredible women that I coach 🧡🧡🧡⁠
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Thank you for allowing me to support you on your incredible journey.⁠
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xo⁠
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#businesscoaching #businessmentor #businesscoachforwomen #successmindset #successleavesclues #worksmart #fempreneur #caffeinateandconquer #womenwithambition #savvybusinessowners #lovemybiz #theimperfectboss #dreamersanddoers #womensupportingwomen #bossbabemovement #femaleentrepreneurs #entrepreneurtip #soulpreneur #thatsdarlingmovement #digitalmarketing #chaseyourdreams #thinkbigger #makechanges #purposedriven
(martini making, questionable dance moves and a good dose of biz strategy guaranteed)

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We acknowledge, with deep respect, the Whadjuk Nyoongar people as the Traditional Owners of the lands and waters where Kate Wilkinson Creative® is operated from today. We pay our respects to Elders past, present and future.

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