Entries by Kate Wilkinson

How to Raise Your Prices (without losing clients)

Discussing rate rises with your clients can feel like an icky subject, and one that I tried my darn hardest to avoid for as long as possible. But here’s the thing – you didn’t quit your 9-to-5 and start your own business, only to work harder, earn less, and feel overwhelmed a.f. all the time. […]

How & Where to Add Keywords on Pinterest

In Pinterest, your pins, boards and even profile are all searchable. By optimising your awesome content with keywords, you’re drastically increasing your chances of appearing in the search results of your ideal customer.

Stumped? Don’t worry, because today I’m going to be walking you through:

– Why keywords are important
– How to find the right keywords for your brand
– Where to place keywords within Pinterest for maximum results

Ready? Let’s do this!

Game-Changing Instagram Story Hacks – Part II

There’s no denying that Instagram’s new Stories feature is getting a lot of engagement (at last count, over 200 million users). As Snapchat numbers decline, bloggers, photographers, marketers and big brands are using the “behind the scenes” feature in a multitude of creative ways. Now that you’ve mastered the basics (check out Part One of this […]