Marketing

  • Lead Magnet vs. Content Upgrade (and how to create yours)

    Leadmagnet vs Content Upgrade (and how to create yours)

    Opt-ins, lead magnets, content upgrades, freebies… You may be asking yourself “what are these terms and how can they help me grow my business?” Opt-ins, lead magnets, content upgrades, and freebies are all an incentive for people to exchange their email address for bonus material. Growing your email list is important – you own these […]

  • The 5 Pinterest Tools I Recommend to All of My Clients

    This post may contain affiliate links, meaning that if you make a purchase after clicking on my link I may make a small commission at no cost to you.__________ This week I wanted to open up my Pinterest toolkit and share with you the *exact* tools I use and recommend for Pinterest marketing. These tools […]