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Kate Wilkinson

Business Coach & Marketing Mentor

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Here's what I see all the time.... (incredible, t Here's what I see all the time.... (incredible, talented, powerful) Entrepreneurs focussing all of their time and energy on selling their lowest-ticket offers first. One-off intensive, strategy hours, audits... are GREAT for increasing your cash every month. But focussing on these BEFORE your high-ticket is fully booked can be an express ticket to the income rollercoaster. Why? Because you're *constantly* in retention mode 🥵 as you try to stack as many sales as possible to hit your income goals. But what if you asked yourself this: "How do I want to be fully booked?" - - - - - - - - - - - - - - - - Let's crunch some numbers on this one 🧮 Say your monthly goal is $10k. SCENARIO 1: You focus on selling your one-off and low-ticket offers, digital products and mini-trainings. Average income per customer is $500 Then you need to be signing 20 (!) new customers every month, and growing your lead pool by 400 people every. damn. month. (ooft) SCENARIO 2: You focus on filling your highest-tier offer first. Let's say it's a 3-month Coaching package at $1,800 per mo. All you need is 5 new clients for the 1st month and you're hitting $10k months for 3 months. You can then: → Continue to grow your lead pool (and waitlist) so you've got a steady stream of clients ready to lock their spot in your calendar. → Add the cream to the top (AKA low-ticket offers) and raise your cash goal through the roof! - - - - - - - - - - - - - - - - So let's ask the question again: "How do I want to be fully booked?" 😊 - - - - - - - - - - - - - - - - p.s. If you're ready to EXPAND your income and your impact, I'm now signing a very limited number 1:1 coaching clients. Drop me a DM to chat more. I love you. xxx #ceomindset #socialmediastrategy #instagrambusiness #thisgirlmeansbusiness #goalhelper #workforyourself #girlgang #girlbossinspo #slaytheday #liveyourpassion #workfromyourphone #coachinglife #bosschick #brandingforwomen #hustleandheart #personalbranding #femaleceo #entrepreneursofinstagram #growyourbusiness #womeninbiz #grindandbegrateful #businessgrowthstrategy #businesscoaching
Pivoting During the Pandemic Like a Boss (+ Negron Pivoting During the Pandemic Like a Boss (+ Negroni Sours 🥃) with Erin from @crimped.hairstylist
How to stop sounding like everyone else on the int How to stop sounding like everyone else on the internet (Messaging Edition) 👇⁠ ⁠ Here's what I want you to know, my love.⁠ ⁠ The way we talk about our soulmate clients has changed.⁠ ⁠ While there're coaches and marketers out there telling you that you need to create a “Dream Client Profile” based on their location, age, marital status, income and housing situation… that’s just an outdated concept.⁠ ⁠ (You know the one: “Sally is 35 y.o SAHM with a college degree” 🙄)⁠ ⁠ Bc we’re all consuming a sh*t tonne of content every day. ⁠ ⁠ And what we crave most is CONNECTION.⁠ ⁠ And your methodology for standout content is simple:⁠ ⁠ → Create a connection by digging deep into how your soulmate client feels every. damn. day.⁠ ⁠ ☼ How do they feel when they wake up? ⁠ ☼ What feels like a huge block to them?⁠ ☼ What's their self-doubt saying?⁠ ☼ When do they feel the ‘wobbles’ in confidence?⁠ ⁠ Because when we’re super clear on what they’re feeling, experiencing, and what they wish was different everything shifts.⁠ ⁠ This is what creates a connection that stops the scroll.⁠ ⁠ This is what creates an emotional response to your content.⁠ ⁠ This is what sparks meaningful conversation ⁠ ⁠ This is what’s truly unique to YOU.⁠ ⁠ ✨ What to know more about crafting 6-Figure Marketing Moves✨ ⁠ ⁠ I've created an epic freebie for you, and it's in my bio now.⁠ ⁠ Love you.⁠ ⁠ xx⁠ ⁠ ⁠ ⁠ ⁠ ⁠ #businesscoaching #businessmentor #businesscoachforwomen #successmindset #successleavesclues #worksmart #fempreneur #caffeinateandconquer #womenwithambition #savvybusinessowners #lovemybiz #theimperfectboss #dreamersanddoers #womensupportingwomen #bossbabemovement #femaleentrepreneurs #entrepreneurtip #soulpreneur #thatsdarlingmovement #digitalmarketing #chaseyourdreams #thinkbigger #makechanges #positiveaffirmations #purposedriven
Last year was, undoubtedly, the hardest year of my Last year was, undoubtedly, the hardest year of my life.⁠ ⁠ ⁠ 💔⁠ I lost my childhood bestie of 34 years to breast cancer (she was my “big sister”, and a mumma of 2).⁠ ⁠ ⁠ 💔⁠ I lost 2 of my incredible grandparents (who’d influenced my life so heavily).⁠ ⁠ ⁠ 💔⁠ I had a second operation to remove more of my cervix as a cancer precaution.⁠ ⁠ ⁠ The grief and loss were, at times, too much to bear.⁠ ⁠ I would meet with my coach weekly and just cry… and cry and cry.⁠ ⁠ I had days when I couldn’t get out of bed.⁠ ⁠ ….⁠ ⁠ An in the true polarity of this crazy life we live?⁠ ⁠ ✧ My business had its biggest year.⁠ ⁠ ✧ I pivoted into a new incredible role.⁠ ⁠ ✧ I attracted dreamy soulmate clients.⁠ ⁠ ✧ Kate Wilkinson Inc. had its biggest days, weeks and months. ⁠ ⁠ ….⁠ ⁠ But the lesson I wanted to share here is that: ⁠ ⁠ It wasn’t “perfect”.⁠ ⁠ I didn't wake up feeling “high-vibe” every day.⁠ ⁠ It didn’t always feel “easy”.⁠ ⁠ Sometimes it just felt f*cking hard and heavy and impossible.⁠ ⁠ 🫶 I just decided to make all of these feelings OK ⁠ No shame.⁠ ⁠ No putting myself down.⁠ ⁠ Just allowing myself to feel the feels. ⁠ ⁠ Making my business work MY way.⁠ ⁠ Listening to my body when it told me to rest.⁠ ⁠ > And no comparing my life to someone else's highlight reel <⁠ ⁠ And to me, it was perfect. ⁠ ⁠ I hope this lesson makes your day feel a little lighter. ⁠ ⁠ Love you,⁠ Kate ⁠ ⁠ ⁠ [swipe → to see the ☼ for my dear friend Sunny, that permanently sits on my wrist. ⁠ ⁠ It's a reminder that no matter how low the lows feel, I'm going to be ok]⁠ ⁠ ⁠ .⁠ .⁠ .⁠ .⁠ #ceomindset #socialmediastrategy #instagrambusiness #thisgirlmeansbusiness #goalhelper #workforyourself #girlgang #girlbossinspo #slaytheday #workfromyourphone #coachinglife #liveyourpassion #bosschick #brandingforwomen #hustleandheart #personalbranding #femaleceo #entrepreneursofinstagram #growyourbusiness #womeninbiz #grindandbegrateful⁠ #businessgrowthstrategy #businesscoaching
Not a day goes by that I'm not filled with gratitu Not a day goes by that I'm not filled with gratitude for the incredible women that I coach 🧡🧡🧡⁠ ⁠ Thank you for allowing me to support you on your incredible journey.⁠ ⁠ ⁠ xo⁠ ⁠ ⁠ ⁠ ⁠ ⁠ ⁠ #businesscoaching #businessmentor #businesscoachforwomen #successmindset #successleavesclues #worksmart #fempreneur #caffeinateandconquer #womenwithambition #savvybusinessowners #lovemybiz #theimperfectboss #dreamersanddoers #womensupportingwomen #bossbabemovement #femaleentrepreneurs #entrepreneurtip #soulpreneur #thatsdarlingmovement #digitalmarketing #chaseyourdreams #thinkbigger #makechanges #purposedriven
(martini making, questionable dance moves and a good dose of biz strategy guaranteed)

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We acknowledge, with deep respect, the Whadjuk Nyoongar people as the Traditional Owners of the lands and waters where Kate Wilkinson Creative® is operated from today. We pay our respects to Elders past, present and future.

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